Krend Media

Market Size & Growth Trends

Market growth

The short drama platform market was valued at USD 6.54 billion in 2024, and is projected to grow to USD 7.21 billion in 2025, with a compound annual growth rate (CAGR) of 10.5%. GlobeNewswire

According to one forecast, by 2030 the market could reach USD 11.91 billion. Research and Markets

Another long‑term report (2025–2035) estimates growth to USD 3.5 billion by 2035 (note: this is a more conservative projection depending on measurement methodology). WiseGuy Reports

Why short form drama now?

Rapid monetization potential
With in‑app revenues growing ~4× in a year, the short drama market shows strong monetization possible from both pay-per-episode and ad-based models
Global expansion opportunity
While China remains a powerhouse, markets in the U.S., Southeast Asia, and emerging regions are rapidly scaling — making them key targets for distribution
Low production cost, high ROI
The relatively low cost to produce short-form dramas makes this a scalable and attractive model — especially for cross-border licensing
Strategic timing
Given the high CAGR (~10.5%) and explosive download revenue growth, now is a highly opportune time to act as a global distributor (like Krend) to help Korean short dramas reach new geographies
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